Not Your Typical Sales Meeting

A leading financial services company enlisted PRA for the third consecutive year to produce an entertaining and impactful three-day annual sales meeting for nearly 900 attendees in Las Vegas. With a proven relationship, the company knew they could depend on PRA to deliver an inspiring experience.

Venue

The Cosmopolitan, Las Vegas

Industries

Insurance & Financial Services

Services Provided

Transportation & Logistics
Entertainment & Performances
Team Building & CSR
Themed Events & Decor

Challenge

Curate Magical Moments

This event is a yearly repeat program at the same resort along with a large majority of repeat attendees. With discerning attendees and strict transfer time limitations, offsite venue options were limited. Our client selected a venue the group has been to in the past, so the PRA Arizona team had to get creative and transform the space to make it feel brand new to this VIP group.

850+

Total Attendees
750+

Scavenger Hunt Participants across the Las Vegas Strip
3

Years on Program

Solution

The Stars Align

From a neon themed welcome pool party and teambuilding scavenger hunt across the strip, to an awards night under the stars at the Venetian, and a final Cirque De Soleil night at the Chelsea Theater, the Vegas team brought their vision to life, inspiring attendees every step of the way.

Activations abounded from a DJ at the general session to a 360-degree photobooth at the awards night. A magical Cirque du Soliel theme culminated the final night with a circus like tent draped from the ceiling with aerialists pouring champagne for guests to stilt walkers, a glitter glam lounge, marbling water and graffiti airbrush hat stations, and a LED hooper.

The Vegas team transformed a yearly sales meeting into an unforgettably inspiring, impactful experience with a touch of circus magic.