Founded in 2002, Weil & Associates is one of the leading events and incentive management teams in Hawai‘i with focused expertise, extensive local knowledge and strong operational excellence. The team specializes in event design, incentive programs, transportation solutions, excursions, and a wide variety of interactive activities and experiences unique to the Hawaiian markets. With established strategic relationships with many leading hotel brands, event venues, and hundreds of business partners throughout the region, Weil & Associates excels at supporting clients’ critical business objectives.
Weil & Associates sets the standard for excellence in its destinations with a well-earned reputation for innovation, leadership, ingenuity and professionalism. The company has deep knowledge, and a tenured team dedicated to delivering top-quality solutions to many of the world’s most respected brands.
Mike Fiber, Chief Executive Officer of PRA, stated, “We welcome Debbie and her incredible team to the PRA family in anticipation of our next exciting chapter ahead. This expansion of our PRA Hawai‘i team will serve our valued clients well in this key destination. Hawai‘i is a highly competitive market and Weil & Associates has always been among the very best in our sector. Now working in conjunction with PRA’s industry leading creative, production, and global sales team, the team will be able to deliver even stronger solutions in this important market and beyond.”
The acquisition is the first acquisition by PRA since being acquired by EagleTree in February 2023 and is an important step in executing PRA’s growth plan.
“More important was the critical alignment of our company cultures and business approach. After 20+ years in the Hawai‘i market, it is important that we continue to provide exceptional services to our clients who have contributed to that success, as well as to the future clients we look forward to serving in the years to come. As part of the PRA family, our amazing team will now have a stronger support system, and broad capabilities to activate amazing destination experiences across the U.S. We are thrilled about what the future holds for our business as part of PRA.”
MS Capital, a Los Angeles headquartered investment banking and valuation advisory services firm, served as exclusive financial advisor to Weil & Associates. Stubbs Alderton & Markiles, LLP acted as legal advisor to Weil & Associates. Jones Day acted as legal advisor to PRA.
